About Me
Hi, I’m Sarah - though most people call me Scoop - the founder of Pitchycoopark.
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I help turn your ideas into reality, connect your business with the right people, and deliver tangible growth and success.
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My career began as a copywriter in New Zealand’s creative industries, crafting content for radio and ad agencies. Since then, I've worked globally in creative sales, innovation and business development, helping brands find their voice and connect with new audiences.
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In 2020, as the world paused, I reflected on what was next: Combining my love for connecting people and unlocking the value of ideas, with a commitment to growing impactful businesses. And so, Pitchycoopark was born.
Like a park, it thrives on connection, energy and diversity - creating an ecosystem where people and ideas flourish together.
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​My approach combines creativity with practical business strategy, ensuring every partnership drives growth and impact. Whether you’re a startup or an established SME, we’ll work together to explore clear, actionable ways to spark, connect, and grow your business ambitions - creating solutions that stand the test of time.
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With experience across small and enterprise brands, I bring resilience, adaptability, and a can-do Kiwi attitude to every collaboration. I believe growth should be sustainable, enjoyable and inspiring. And when you approach it with bravery, curiosity and human kindness - that’s when the magic happens.
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​Always happy to walk through your ideas.
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Here’s a selection of brands I've had the pleasure of collaborating with and securing as clients over the years.
Approach
At Pitchycoopark, we believe that the best ideas are not confined to four walls.
Our journey starts with an exploratory walk n' talk, where we take the time to understand your current position and goals. This refreshing approach allows us to build a strategy tailored to your specific needs.
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Business Development Accessibility:
Many founders and small to medium-sized businesses lack the luxury of a full-time sales or business development team. That’s where we pitch in. With years of tested expertise, we’ve packaged smart, effective solutions grounded in real-world experience -
opening the park gates and making business development accessible for everyone.
Fresh Perspective:
We inject renewed energy and innovation into your business strategies. Our external lens helps bring to light new opportunities and solutions, weaving them seamlessly into your business.
Grounded Expertise and Personalised Solutions:
With decades of experience in sales, commercial ideation, and business growth, we provide the solid
foundations your business needs to succeed. Our strategies are tailored to align with your unique business needs, created in harmony with your environment.
Partnership and Collaboration:
Think of us as a wingman in navigating the business landscape, creating clear pathways for your success and helping you soar to new heights. The relationships we build extend well beyond the park gates and continue to prosper for many years to come.
Reflective and Iterative Process:
The creative journey is about being open to learning and feedback. Our process includes built-in time to reflect on each project, ensuring we continuously deliver value and create a positive experience.
Values
Deeply embedded in our roots are the Park's Guiding Values​
Strength
Own your voice.
Find the courage to move through fear.
Curiosity
Ask Why.
Explore, question and dig deeper to understand.
Openness
Embrace different perspectives
with empathy and respect for people and planet.
Optimism
Stay grounded but focus on the good.
Weather the storm and grow from it.
Play
Make things. Break things - It's ok to fall.
Dust yourself off ... and keep on trucking!
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Pitchycoopark is an inclusive, green space to
Spark, Connect, and Grow.
And yes, you can feed the ducks.
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